Once skeptical about colour theory, I've grown to appreciate its complex layers. Colour in branding is more than cookie-cutter associations. It's a blend of science, emotion, and culture, influencing decisions and brand perception in ways we often overlook.

In this blog, I emphasise the significance of being a proficient communicator as a manager and delve into four key aspects that contribute to effective management: providing clear structure and goals, encouraging staff, fostering staff buy-in, and recognising personal failures. These elements, when combined, create a powerful framework for cultivating a culture of open communication and driving exceptional performance.

In "Invisible Women: Exposing Data Bias in a World Designed for Men," Caroline Criado Perez sheds light on the hidden effects of gender bias and challenges our assumptions of a default male perspective. Discover the concept of the "default male" and its impact on society. Explore examples of gender bias in the workplace and the world at large. Learn how to counter these biases and promote inclusivity, diversity, and gender equality in various sectors. "Invisible Women" is a thought-provoking journey that reshapes our understanding of societal norms and encourages us to create a more equitable world.

Creating art is a beautiful and powerful way to express yourself, but it can also be daunting. In this blog post, we explore the insights from Elizabeth Gilbert's Big Magic and how to overcome obstacles that hold us back from fully embracing our creativity. Learn to let go of perfectionism, balance financial needs with creative passions, confront fear, embrace the creative paradox, and avoid being pigeonholed. It's time to unlock your full creative potential and make the work that brings you joy and fulfilment.